On Saturday, 20 September 2025, the HIMKI Bandung Raya Regional Board visited Indonesia Design Week (IDW) 2025 at the Indonesia Design District (IDD), PIK 2. The event once again brought together designers, brands, and creative industry players from Indonesia and abroad in a curated showcase of ideas, products, and design innovations.
Carrying the theme Identity, IDW 2025 became a strategic moment for HIMKI Bandung to observe how Indonesian design is being presented, interpreted, and positioned on the global stage.
IDW 2025: Celebrating Indonesia’s Design Identity
Indonesia Design Week 2025 places Identity at the center of its narrative. This theme highlights the authentic DNA of Indonesian design through:
- The use of local materials with strong character
- Production processes that reflect craftsmanship and innovation
- Works that represent the nation’s culture, values, and contemporary lifestyle
With more than 183 brands, dozens of design installations, and numerous new product launches, IDW 2025 serves as an important barometer for:
- Reading the direction of global design trends
- Understanding how local identity can be translated into modern products
- Positioning Indonesia as a serious player in the international design scene
Learning From 183 Brands and Cutting Edge Installations
For HIMKI Bandung Raya, the visit was more than a tour of an exhibition. It was a learning journey. By exploring showcases from over 183 brands and various curated installations, members were able to observe:
- How brands build strong visual and verbal identities
- How product narratives are crafted through booth design, display, and storytelling
- How materials, textures, and colors are used to create distinctive signatures
This direct exposure to real case studies helps HIMKI members understand what works in contemporary design presentations and how these approaches can be adapted for furniture and craft businesses.
Insights For Furniture And Craft: Trends, Branding, And Innovation
One of the key objectives of HIMKI Bandung’s presence at IDW 2025 was to gather insights that can be translated into concrete improvements in the furniture and craft sectors. The visit provided valuable perspectives on:
- Design trends
New forms, finishes, and design directions that resonate with both local and global markets. - Branding strategies
How brands communicate their story, origin, and value proposition in a consistent and professional way. - Product innovation
Exploration of new functions, modular systems, hybrid materials, and user centered design that can inspire new furniture and craft collections.
By absorbing these insights, HIMKI Bandung aims to ensure that its members remain relevant and competitive in a market that changes rapidly at the international level.
Bandung As A UNESCO Creative City of Design
Bandung is officially recognized by UNESCO as a Creative City of Design. This recognition is not only a title, but also a responsibility to maintain a dynamic and competitive creative ecosystem.
HIMKI Bandung’s attendance at IDW 2025 reinforces several key points:
- Bandung is present in important design forums at the national and international scale
- Creative actors from Bandung actively learn, adapt, and contribute to the discourse on design and innovation
- The city’s design community is open to collaboration, cross sector inspiration, and new partnerships
This visit also reflects Bandung’s position as a hub for innovative ideas and high quality design output in Indonesia.
Strengthening Identity In Furniture And Craft
Through collaboration and learning opportunities such as IDW 2025, HIMKI Bandung is committed to encouraging its members to develop products that:
- Function well in everyday life
- Carry strong storytelling about Indonesian culture and local values
- Reflect material wisdom, craftsmanship, and contemporary aesthetics
The focus is not only on selling products, but also on presenting identity. Furniture and craft are seen as mediums that can tell stories about who we are as a nation and how we want to be seen in the global arena.
Bringing Home Inspiration For The Future
The visit to Indonesia Design Week 2025 at Indonesia Design District, PIK 2, is an important milestone in HIMKI Bandung’s ongoing journey to strengthen the furniture and craft industries.
By bringing home fresh inspiration from designers, brands, and installations from Indonesia and abroad, HIMKI Bandung hopes to:
- Encourage experimentation with new design approaches and material uses
- Inspire better branding and presentation for member products
- Support the creation of collections that are competitive globally while rooted in local identity
In the long term, these learning experiences will help ensure that Bandung based furniture and craft businesses can continue to grow, innovate, and proudly carry Indonesia’s design identity to the world.

